Apple Inc. released a new television/Internet advertisement this past month titled “Stickers.”
With the tagline “‘The notebook people love,” the 30 second video is meant to show off the unique and creative tastes Apple customers adorn on the long running MacBook Air product line.
Using such imagery as Snow White, Snoopy, Hello Kitty and Breaking Bad, Apple also includes the historic Harold E. Edgerton ‘Bullet and Apple’ photograph. The image was captured in 1964 by the scientific photographer using ground breaking strobe lights at one millionth of a second.
The advertisement has reportedly quadrupled business in the decal marketplace.